Saturday, March 12, 2005

Gilbane Report: Blogs and Wikis Will Fuse

See Gilbane's excellent monograph on new media for corporate environments. It clearly articulates our position on blogs and wikis -- at some point, the functionalities will need to come together. Lots of innovation to come as businesses learn not only to publish but to collaborate.

As requirements from companies become more complex, for example as the size of the company grows, or in highly competitive or heavily regulated industries, the requirements placed on the systems also grow. The trend in commercial products is towards combined systems that have features from both blogging systems and wikis as well as full audit trails and version control. What is noteworthy about these systems is that they are using the functionality developed for personal online diaries and turning them into systems for information sharing where the individual voice and personality is less important than the information that is being imparted. This is where blogs shift focus from the sometimes hubristic to the collaborative, from the individual to the group. And thus many other types of systems that work to support collaborative efforts are looking to add blogging or wiki-like capabilities, forming hybrid systems. I foresee this trend continuing, and that just as content management systems now are expected to provide ways to take advantage of XML documents, so will enterprise systems be expected to provide blog-like capabilities and/or RSS feeds.


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